Affiliate marketing is big business. Forrester Research estimates the affiliate marketing industry will grow to $4.5 billion by 2016.
Stoorz.com is looking to get its share of the affiliate marketing pie with a unique look at coupons and deals for a range of products, from jewelry to magazines to sporting goods and beyond.
Launched in 2006 by the former director of EBGames, Stoorz.com outgrew its shared hosting environment in just three years. When the database-driven coupon site started crashing, Steve Deshaies, president and CEO of Stoorz.com, knew he needed to migrate from a shared server to a dedicated server. The challenge was finding an affordable Windows-based provider.
“Most dedicated servers are Unix or Linux PHP-based, but we’re totally a Windows-based shop,” says Deshaies. “We needed a dedicated server platform that offered Windows with SQL. SQL was the key because we’re heavily database-driven. ServerPronto is the only dedicated server company I could find on the market that offered what we needed.”
ServerPronto: The Go-To Windows Dedicated Server
Four hours after calling ServerPronto, Stoorz.com was up and running with a dedicated server all its own. Stoorz uses an Intel Xeon X3220 dedicated server for $99.95 a month. The server package includes 2 Intel Xeon Quad-Core E5530 Nehalems, offers 8x 2.40GHz, 8M Cache CPU, 16GB DDR3 RAM, 2x 500GB SATA HDD, and 20TB of traffic.
“I can’t overemphasize how important and unique the Windows offering is,” Deshaies says. “If you are looking for a Windows plus SQL option, ServerPronto is the go-to player in the industry. The SQL option only cost me $20 a month. You really can’t go wrong at that price.”
Of course, Deshaies wasn’t willing to sacrifice price for reliability. If customers can’t access the site he doesn’t earn affiliate marketing commissions. Reliability issues were the reason he migrated from a shared hosting company in the first place.
“ServerPronto is as reliable as any other dedicated server provider on the market,” Deshaies says. “I’ve hosted with large companies and they have issues. I’ve hosted with small companies and they have issues. But ServerPronto is as reliable as they come.”
Customer Service-Oriented
Beyond reliable, Deshaies says ServerPronto is proactive from a customer service perspective. Earlier this year, he noticed his dedicated server package was an older AMD system with less memory than the upgraded ServerPronto packages. He opened a customer service ticket and asked what it would take to upgrade to a newer machine. To his delight, ServerPronto handled the rest.
“Stoorz.com is in the discount business, so I always look for the best performance for the money,” says Deshaies. “ServerPronto offers the best performance for the money, fast response time, strong reliability in a Windows-based dedicated environment.”
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